Tuya Smart Showcases the Next-Wave of AI-Powered Toy Platforms
Tuya Smart, a global AI cloud platform service, has unveiled its latest AI-powered toy capabilities at Spielwarenmesse 2026, positioning its platform as a foundation for the next generation of interactive, connected toys. The company demonstrated how manufacturers can use Tuya’s AI infrastructure to build toys with conversational abilities, adaptive behavior and personalized interactions, while maintaining centralized device management and safety controls. The platform is designed to shorten development cycles and help toy brands bring AI-enabled products to market more quickly.
The announcement comes as the global toy industry increasingly explores AI to differentiate products and extend engagement beyond traditional play patterns. Included in the launch is the Nebula Plush AI-Toy, Walulu, AI clock, robotic dogs and an AI learning camera, among others. These are all part of the transformation from toys to AI companions, each offering deep emotional resonance with intelligent toys that are safe and accessible. Tuya’s approach emphasizes cloud-based intelligence paired with device-level controls, aiming to balance innovation with compliance. For toy manufacturers, the platform highlights how AI is moving from novelty features to a core design element as brands look to create more immersive, responsive play experiences for digital-native children.
Posted by Pure AI Editors on 02/02/2026